What You Don’t Know: Urban Outfitters and Free People


Back in the 1970’s, a young man named Dick Hayne planted a seed in the maze of streets and trees that make up West Philadelphia, Pennsylvania.  He opened a store and called it Free People.  Free People nurtured the young who lived there and shopped there, who looked for a little of their own freedom in the clothes they wore.

As Dick’s store grew from one to two, the name was changed from Free People to Urban Outfitters. Whoa! You thought they were two separate stores didn’t you?

In time, his wife Meg came on to tend Urban’s private label division, which supported product exclusive to Urban Outfitters.  Demand was almost immediate and to meet this overwhelming need, she and Dick decided to create a wholesale line.  It was very well-received, so much so that Dick separated the businesses.  For a while, the wholesale line took on many personalities:  Bulldog, Ecote, Cooperative, Anthropologie, and then in 1984 a new life was breathed into the name Free People.

Free People shed its junior image and evolved into a more mature, contemporary brand. (Which a junior figure may also strut)  This allowed women in their 20’s to appreciate the line of clothing that catered to their intelligence, creativity and individuality, while keeping with its great quality and affordability. While Free People have reached out to post junior qualities, Urban Outfitters has stood out to teenagers and young adults nationwide.

With more secrets and history from Free People to come

xoxo, T

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